What a way to start the day after a holiday: an energizing and inspiring meeting with Pak Rudolf Tjandra — CEO & President Director of Kalbe Nutritionals.

You can instantly feel his passion when he talks about marketing and business. His energy fills the space with excitement, insights, and sharp thinking.

Pak Rudolf was also the mastermind behind the iconic Softex campaign “Karena wanita ingin dimengerti” and the famous Sasa “Generasi Mecin” — proof of his powerful creative mind and deep understanding of Indonesian consumers.